Home Business Update
The home business update is basically a series of written notes and thoughts, designed to enlighten ones understanding of home business in modern day society. These notes are a result of the publishers, and others, experiences with home-based business concepts, and Internet marketing strategies.
Theories and work from home business strategies can and do change! But so far the basic structure has remained intact! It is laid out in a relatively easy to understand manner that is hopefully easily digested by even the greenest novice.
The opinions written and expressed on the home business weekly update are those of the author, and should be considered as such.
If you are wanting to find some great information on finding work, or other job opportunities, government Sites are a great resource. Find everything about career opportunities, resume writing and industry projections up to ten years. Job-hunting alone can be a very unnerving experience itself. But when you acquire the skills and attitude necessary to become more proficient at the job search, you have a greater chance for
If you want to learn more about how you can find your dream job or start a
career with real and legitimate companies, see below. The information provided
by most gov. Sites is not usually limited to just the job search, but other
opportunities as well, such as starting your own home-based business. Find out
more at homejobsites government
Learn About Your Marketing Area
No matter how well you think that you know your community, you may want to get to know it for several reasons. This should especially be done if you are relatively new to the area, and should be studied that much more intently. This can be done in a few short hours on the weekend, or even in your daily travels to and from work.
Make special note of the Industrial districts or sectors in your community or neighbourhood. Factories employ hundreds and even thousands of people that consume goods and make for potential buyers of your products or services. This can be a potential goldmine for business owners that market directly to the consumer. Big office buildings are another place to acquire a customer base. Here too are large quantities of workers that consume or buy products. With a little ingenuity and persuasiveness, it is possible to turn a good profit on these types of working environments.
On a map of your town, city or neighbourhood, mark off locations of apartment buildings or complexes that house large numbers of tenants in which you will be marketing to. Many apartment complexes have bulletin type boards or areas that you can use to expand your business by offering product descriptions or a general advertisement of your business. These larger buildings also offer the opportunity for you to appoint sub-wholesalers interested in helping you market your product. Lots of people are always looking for jobs, and both business owner and recruit can make money.
Try to get an idea or perspective on the limits of your effective marketing area. During the first segment or stages of your operation, it may be a wise move to concentrate your efforts close to home, especially if one is just starting out or has limited experience in running a home-based business. Expansion can always come later, and if you are going the route of recruiting others to help in your marketing efforts you will have to co-ordinate with them on a regular basis. It is also wise to be realistic and positive about the ability to provide service. Local customers are much easier to attain and provide for than customers that are very far away.
Do not be afraid to expand your efforts and get creative when marketing to the consumer. Learn more about your marketing area by mapping sports arenas and stadiums that attract large crowds attracted to popular local events. This is another possible goldmine and opportunity for the home or small business owner. And in the process of learning about your area, try to find out if the community holds organized swap meets, or similar functions. Get your fast sellers ready to turn a quick profit!
In general, brief drives through your neighbourhood should yield sufficient knowledge of the best dollar producing areas for your business. This process should also be realized on a regular and never-ending basis. In the course of doing business, keep your eyes and ears open to new and existing marketing possibilities and keep notes. Working smart is every bit as important as working hard, and every serious and successful entrepreneur knows this, and keep it in practice.
The Success Cycle
Any endeavour that requires effort, such as going to an educational institute to learn a trade, or learning to play guitar, or starting a business, generally results in a high number of people quitting before the objective is attained. The results of many surveys taken on this subject are well to ascertain why people quit. Home business is of no exception to this rule of success.
Pretty well every “quitter” that was interviewed thought they had a good reason for doing so. And the reasons being, almost without exception, were poor rationalizations of others who continued to attain their goals. Prolonged endeavours that must be completed in order to maintain, because most entrepreneurs or people wanting to start a home business could not tolerate the success cycle. The cycle starts out with a high level of enthusiasm, and one wanting to be able to achieve it almost effortlessly. But as the learning process begins, enthusiasm usually takes a steady but slow downward spiral.
As the person now learns that there is more effort involved than they may have perceived at the onset of attaining their goal, rationalization comes into play. And the fact that a sustained effort will be needed, and that there will be periods of disappointment, is too much for some to handle. This is the time when most people sense failure and want to find a good excuse to quit. Some of us will admit that we do not have the fortitude or the aptitude to make it work or see our objective to fruition. We find excuses that will appease the conscience.
The person who continues to persevere down the rough and winding road towards success will see steady progress as they become more familiar with the objective. This is the final step in reaching the goal that eludes so many others who start out with great enthusiasm and big plans for their future. The success cycle maintains vulnerabilities not unlike other challenges we face in our every day activities that must be dealt with. Challenges are things that must be dealt with in accordance with the natural laws of free enterprise and life in general. And for some, quitting was really never an option or consideration.
One day you might look back on your own successes and failures and remember both the high times as well as the disappointments. For those who complete the success cycle, we find great solitude in knowing that accomplishments are part of the greater understanding in relation to how we train our minds to complete a task. Every person who has become successful knows from experience that nothing comes that easy, and that it is rare for anything good to just fall into their lap. Even though it does sometimes happen.
A friend of mine once told me “to complete a task and realize success, one must become the task.” I am not completely sure what that means but it sounded good at the time. The point is that we need to become part of what we want to accomplish and direct our energy, mind and spirit into the funnel that will fill the needs of the goal itself. People who have become successful either in their home-based business or in other avenues of life have mastered not only efficient work ethics and practices, but also have attained the tools to complete cycles.
Is The iPad For Personal Or Business
Everyone is talking about iPad, and it’s ideal applications related to small business. It is a gadget that most people are talking about, and it has made a great impact with not only the average consumer, but home-based business as well. But as every new product presents benefits, they most often times parlay challenges as well.
The iPad sells from $499 for a 16GB, and is a thin 9.7-inch android type device that is great for reading electronic books and digital media. It is also ideal for surfing the Web and reading e-mail, and other typical functions such as flicking through photos, playing games, viewing videos. All of this via the tips of the finger, absent the cumbersome originality or old-fashioned obsolescence of a keyboard and mouse. The iPad is a WiFi-enabled device that is evolutionary to the tablet of days gone by. Sleekness and speed are the new talk on the street, and the new iPad boasts speed and lots more software.
A recent survey on business applications found that over 40 percent of people that participated planned on buying an iPad within the first six to nine months. It is quite interesting to note that the division between home and corporate life has skewed quite noticeably, and this has only taken place within the past few years. When participants were asked how they would use the iPad, over 60 percent said that they would be using it for business type applications. Only about 30 percent stated that home or personal use would enter into their requirements.
Over 15 years or so ago, one could be reasonably certain that their IT consultant would issue them a desktop device which was more of a state of the art device than what you would have at home. The consumer now gets more state of the art and feature enriched devices than what is usually issued by their company, and in so many cases, they can also use them for work. I personally witnessed people who work at home catering to a home business that use an iPad for gaming on off time to relieve stress, or just have fun.
Why is the iPad so good for business? There are probably many good reasons why, so why don’t we address them on a logical basis, related to both people using them for business and personal use. Well I guess we already discussed that people using the ipad for business use it for personal use as well, and this is probably the first and foremost reason it is so popular. But it’s price is probably another consideration people look at, because compared to most high powered tablets or laptops, it boasts supreme functionality and portability.
I guess I just said it all in the last sentence of the above paragraph. The long battery life of this device makes it’s capabilities even more outstanding when compared to the tried and true tablets of how we may say “days gone by.” But again functionality and portability seem to prevail these days, and the iPad is a serious contender when it comes to small business owners and people wanting what it has to offer. It is both a work and play machine all in one – and everyone want one!
You Need To Run Your Business From Your iPad
How to Choose a Cell Phone Plan for Your Business
Ever wonder what you need to stay connected and keep your small home business in operation for… well at least the next 6 months. Cell phones and apps are constantly changing, and communication seems to be of ongoing concern. Let’s look at some of the phones, plans and other BS that goes into the process of keeping connected with clients, and just having one for communication purposes.
Although many may not agree on the most popular models as they exist, them being the Blackberry, iphone and of course the Android, we all have our preferences. A close associate of mine uses her iphone to keep in touch with clients on an ongoing basis. She attests to the fact that her cell phone is crucial to her home business, and it obviously is. It is one of the top tools in her arsenal for keeping in touch with clients, and contacting her employee’s systematically. Her iphone is part of the important infrastructure critical to its overall success.
Missed calls, lack of communication and the inability to access other important information can cost even the smallest of home-based business owner’s money. Time is an important factor as well, and cellular service providers understand the needs of home business owners in a conceptual fashion in regards to this. But service providers still try to reel in customers with their entertaining commercials and phone plans that appease the budget minded. Your decision on which service provider you want to work with and the phone they provide may ultimately make some kind of difference in how you make or break the bottom line.
A great way to understand how your communication needs can to be met is to look at how you will be using your phone and apps associated with the device. A person working a home-based operation may not be too concerned about the mobility aspect of a cellular network or phone. Cell phones may also lack in quality as opposed to an office based home phone or voip (voice over internet protocol) that is very popular now days, and obviously has its own advantages. So it is of advantage to have a good communications system set up fro both home and mobile if you are in and out of the home office on a regular interval.
Tablets are also another way to go in the communication process, and a great way for the small home-based business owner to stay in touch with their business. My friend carries one constantly and it is a very easy way to stay in touch when visiting someone, and interacting on a social basis. This means that when she comes to visit, she always has her iphone, but when the need arises can pull out her tablet and connect to my wireless network with ease. This makes working from home… my home included as she is out of her domain, an easy effort.
Beware of cool new gadgets and the latest untested new technology. Cell companies will try to sell you everything under the sun and try to make you understand why it is an important part of the way you need to do business. Do you really need an expensive Sculpteo 3DPCase for your iphone, or is this just a luxury? Who is the sales person here? You or the company that is trying to cater to your business needs time and again.
Note: Cell phones and plans, computer and techno-gadgets are in a constant change of presentation, upgrades and even understanding. What you buy today may be obsolete within a certain amount of months, weeks or even days. The tech savvy consumer or righteous home business owner knows how to spend and budget according to the laws of natural instinct. Make yourself money, not the supplier of your business tools and or gadgets!
& Business Phone Systems
Strategies of Today's Top Online and
Social Media Influencers
About 7 years ago, I decided that I was only going to get
my information from people who had first hand experience practicing what they
were preaching. That one decision has changed the trajectory of my life. I went
from literally being a broke single mom to owning a thriving business.
Then I started being proactive about obtaining that information. Instead of just
filtering the info I took in, I made an inventory of what I needed to know to
reach the specific goals I was working on, and then sought out people with first
hand experience in those areas. That decision took me from having a thriving
solo-prenuer business, to having two companies operated by 20 team members, and
building a customer base of tens of thousands of incredible businesses.
Long story short, seeking out the right information at the right time is
If you feel the same way, there's an event coming up in Tampa September 22nd and
23rd called Social Boom that may be one of those things that changes the
trajectory of your business. This two-day info packed event is very moderately
priced and features only speakers who have walked the walk when it comes to
online publicity and visibility.
Social Boom is hosted by Kim Garst -- one of Forbes Top 50 Social Media
Influencers. She'll share with you the strategies she used to create a business
worth millions of dollars and become one of social media's most recognized
experts, in just a few years time.
You'll hear from internet sensation Gary Vanderchuk -- who
needs no introduction after building one of the most prominent, most influential
online presences in a niche riddled with competition.
Nathan Latka will also be there -- he's the 22-year-old founder of Lujure that
generated $73,000 in sales by using nothing other than Facebook.
A special treat -- Terry Williamson will be there. He was introduced to me as a
sales 'phenom' and it's no kidding. He's going to be sharing his closing
techniques and giving everyone a treasure chest full of documents,
presentations, sample contracts, and marketing collateral to take home with
them. Terry doesn't just sell products and services has built and sold multiple
businesses for millions of dollars -- and it's not by accident.
Then there's Kristen Ecktein, whose programs get people writing and publishing
books in record time. There's Stacy Evans who, in 22 months, built a direct
sales organization of 58,000 people that generates 1.8 million a month. There's
Dr. Daisy Sutherland, Jennifer Bennett, Rod Arnold... all sharing their first
hand knowledge that will bring you online publicity and visibility.
Tara and I will also be speaking about the 7-Step Content Marketing strategy
that we used to turn our businesses into million dollar revenue streams by
spending virtually zero dollars on advertising. We would love to meet you there.
We were able to negotiate a special 20% off discount for all of you -- bringing
the cost down to $247. We've paid thousands to attend the conferences and
seminars that got us to where we are now. At $247, Social
Boom is one of the most affordably priced educational experiences
To get the discounted rate on the conference you need to use this link:
This is not an affiliate link. I don't profit by you buying a seat at the
conference. I just know that if you're getting this email, you're already
interested in getting more online visibility. And it would be fun to meet you
Happy Press Release Writing and Publicity Marketing!
Speaking for Publicity - A Lot Easier Than You May Think
The other night I spoke about using press releases for SEO and reputation management at the "Desert Digital Marketers" Meet up Group, which is a local group of people and entrepreneurs who either do, or are interested in online marketing. The audience was hungry for the information and wanted more after the speech. We unfortunately ran out of businesses cards before the night was over.
How did I get a speaking gig of this importance and magnitude? I presented a topic and asked the meeting organizer via email if they were interested in my sharing some knowledge and experience with those willing to listen. Do not be hesitant to contact people or organizations that cater to lecturers with topics of interest, especially on Internet Marketing and making money. Home jobbers are always in the mood when it comes to finding new ways to get their careers moving forward.
There are probably all kinds of specialty groups and organizations meeting in your area that would be interested in learning from you. Finding them is easy. Asking may seem a tad terrifying and intimidating. But it's also extremely easy and the pay-off can and will be worth it with the right organization and group of people.
You don't need to prepare for weeks or months to be able to talk for 15-30 minutes about a topic or interest that you are an expert on. You don't have to assemble the world’s best or fantastic slideshow ever created. You don't need a shiny speaker kit with all the bells and whistles. Just go out there and break the ice, ask, and do it. The other things can come later with the flow.
Ways to find local interest groups:
* A Google search for [your city] [your niche] groups
* Craigslist groups
* A Google search for [your city] event calendar
If you're feeling uneasy about your speaking ability, try attending a local Toastmasters meeting for free. I joined Toastmasters scared and nervous two years ago and am now a club President, an Area Governor and a far more confident speaker than I was before joining.
The opportunities are out there, and all you just have to go and grab them!
How This Entrepreneur Landed a Feature on ABC World News Tonight with Charles Gibson
We're in the business of getting you VISIBILITY. Throughout the year, we'll send you a tip or task that will take you less than 20 minutes to execute.
In 2007, I interviewed and wrote about a new entrepreneur -- and her story has always resonated with me. Chris Hanisco had started her gourmet dip business "Dippy Chick" on a shoestring budget less than two years prior to our conversation. And in that short period of time, her story had already been featured on ABC World News Tonight and had graced the pages of Family Circle Magazine.
How did she attract this media attention?
She helped others by answering questions selflessly on a small business forum.
Scouts from ABC World News Tonight were looking for an entrepreneur to interview for a story they were doing. Using logic, they perused the threads of the StartUpNation message boards, a forum where entrepreneurs go to network and share ideas. They read many of Hanisco's answers to other's questions. Within those candid answers, they saw an ideal candidate for their show and called her.
Several weeks later, a film crew was at her house.
Since then, she's been interviewed and featured in a variety of magazines, newspapers, and radio programs including Diet and Nutrition Magazine, The New Hampshire Magazine, Fancy Food Magazine, and more.
The story is so simple; it's almost easy to dismiss it as being a fluke.
Making that assumption would be a big mistake. The more places you leave a footprint, the more ways people have to find you. And when that footprint is genuinely useful and infused with personality, you might be surprised at the opportunities that come your way.
Today's Task: Find a niche message board, create a profile, and answer 1 question
ETA: 20 minutes
1. Do an online search for your niche keyword + the term "forum." For example, if you sell horse-riding gear, you might do a search for "horse riding forum." Look for one that is lively and appears to be maintained by the forum owner.
2. Once you find a forum that you like, create a full profile with a photo. Be sure to include a bio and a link to your website in your profile. This bio and link is often placed below any answers you provide, giving people a direct link back to your website.
3. Help people selflessly by answering questions. If someone in the horse riding forum asks, "Is 30 minutes a week enough for a new rider?” provide a genuine opinion with some meat vs. something spammy and entirely self serving like "Check out our special shoes for new riders." Providing someone with an answer is a type of currency and influence. When you give a great answer, people often want to find out more about you. It a powerful first step in building a relationship.
You can find many other tips and strategies like this for generating FREE publicity in our new ebook 'Publicity Marketing.' Buy your copy of Publicity Marketing for $4.99 today and be entered to win a $79 press release distribution on August 1st!
Website Content For Your Home Business
Great content for any home business website is an essential part of promoting not only your website, but your business as well. The two actually go right hand in hand, as great content will instil repeat visits from your visitors. A pretty or attractive Site will most certainly lure in Web surfers, but once there they may get pretty bored unless you have something to keep their interest, or some type of information they need. Consider why anyone would want to be on your Site in the first place.
It is not always an easy task to creating well-made or informative content that will keep your readers compelled enough to stay and visit more of your pages. Website content for your home business is a must, and it just seems to get more involved and harder to create content… especially if you already have a large number of pages on your Site. But it is always important to frequently update and create new information for your reader’s knowledge.
Ask yourself the question, how do I want my Site to work for me and what do I want it to accomplish? Establishing this type of clarity and being able to see a clear picture will help in design and strategy, and give you a clearer view of what to accomplish when building it. The beginning structure is important and takes some time. So it might be a good idea to take a look at some other Sites and this time think about the composition of each, and what may or may not compel you to stay. Do not necessarily take the direction of building what you like. Build what you think others may like and find useful. Remember that depending on the website and unless people are looking for pictures, they want content.
The type of content to be utilized or implemented on your Site will stem from the visitors, and what they are searching for. Ask yourself what you want the content to be based on and how you will convey it to your readers or the people surfing the Web. If you are creating a Site mostly based on business clientele it is important to supply them with up to date information that they will find useful, concerning the products or services you offer. Conversely if you are making offers to first time visitors, you may want to address them with more of a neatly composed sales pitch to get their attention. But never over do it, and try to be subtle.
It should be noted here that creating content for your business, weather it be home-based or not, may become difficult especially for people who have little or no experience. Some people may even consider it an impossibility to write anything because they fear criticism or failure. If you are someone that needs a home business website and find it impossible to get anything down in print, or just do not have the time, you can always hire someone to do it for you. But if you do, make sure they have the skills, as your Site will need quality content as well… Not just words.
The Home Business Update - Ideas for an Impoverished Economy
We did not want to admit it, even many years prior to the North American economic downfall, especially in the U.S, but our economy is in trouble. Well Duh… what an obvious statement! But did you prepare for it and save for that rainy decade of disaster that is now upon us? In difficult times of economic collapse, there are those who see opportunity and new business ventures.
Financial gain stems from productivity… most of us know that. But what are the best ways to utilize productivity in difficult times and profit from a new business idea or venture? What are the special skills or knowledge that you posses in order to complete the game plan, and that will make you stand out from the rest of the crowd? In a tough economy, we know it is necessary to limit start-up costs unless you are rich and have good funding for your project. But having skills and aptitude in a certain field or area of expertise is paramount.
It comes as no surprise that most entrepreneurs look to the Internet to establish their home business. Providing your services to a Worldwide audience is the goal of any enterprising citizen, home-based or not. The global marketplace when utilized or channelled correctly, can offer an amazing medium of reach or exposure to people wanting your service. The only problem therefore is the competition one may run into when promoting through the World Wide Web. This is where originality takes hold.
Now onto some new ideas for culminating your proficiency into a workable moneymaking venture of sorts. Actually these ideas are probably not new to many of you but lets see what we can come up with, especially where derivatives of such are concerned. In some of my past articles, we discussed the importance of offshoots or derivatives associated with new ideas. In other words, think outside the box when relating to what type of idea you can expand upon.
Selling on eBay is something that many have suggested as a moneymaking idea; that can also be done from home. A tutoring business is good for those who love to teach or have had previous vocational experience. But what is popular in your area, country, province or state. If you live by the beach, I know people who have done a good business selling sandwiches and snacks to hungry vacationers. One woman in California reportedly sells margaritas from fake glass jugs on her chest. That is a real entrepreneur who is thinking, and knows what sells!
The Ever Changing World Of Business
Most people when they envision a businessperson, they think of someone working from an office or cubicle in a building on some floor. The Internet has been an obvious tool in changing the way people work, but what lies ahead for the way it is connected to entrepreneurs or home-based workers.
Running your home business from practically any location, or anyplace you want is now possible. Telecommunications is a reality that has been utilized for many years now and will dominate the future of the way we work and initiate our business dealings and associations with others. Home offices are all the rage, and putting on a suit and tie in the morning is a thing of the past, unless desired, or preferred when meeting clients. Depending on the type of home business you run.
Not too long ago people had to communicate mainly through landline phones or business meetings and in person. A few of the wealthy or corporate people had what was called mobile phones, which looked like a mid sixties army phone. In this ever-changing world of business, it is fascinating to look back at what has transpired over the years, and as of late. Business models and tools that seemed to last for what seemed like ages are now becoming obsolete even as this is written. The youth of today are learning to adapt, but has technology made their lives easier, or busier and more stressful?
Has the economy and its poor health been a factor in all the changes taking place in the world of home business, or is it the result of such. With so many people losing their jobs and seeing the devastation that over seas importation has caused, many economists predict that North America will become a third world country in the not too distant future. The reality of living the American dream has become a nightmare for many who enjoyed the carefree lifestyle of knowing they could always change or find a different job when they got bored.
There are a few good ways to combat the harsh realities of our modern day economy and the blues associated with the work place environment. Telecommunications between countries and nations have solved a lot of problems for companies who want cheaper labor and ways to cut costs. Call centers were a way to combat high wages, although it certainly had an impact on customer service and relations. By setting up your own call center, you can relate to customers who need to hear someone and converse in proper English. Call centers or company service representatives need to cater to multicultural language barriers. You get the hint or idea? Just a thought, but I think it is well worth considering as a home business.
Home-Based Retiring Entrepreneurs
At what age do entrepreneurs really retire at, and what may be the reasons behind it all? If you are approaching the golden year, so to say, are you feeling inadequate at your present position in life? Or is the main Gov pressing you down to make room for other younger players, and to conform to statistical reverence in what aspires your right to your position? When I hit 55, I will still be an Internet marketing source to be reckoned with. Or so I plan on.
Sell me an idea and I will go with it, make me a proposal and I shall make good with the structure and mechanical preface that co-insides with home business tactics and marketing. What is the golden era of self-preservation and deciding when it is the right time to retire and hang up the hat and be self-noble? If Steven Tyler or Ted Nugent retired at 55, we would be absent of a lot of great music and especially concerts in which we enjoy. Love them or leave them, they are self-made men that aspire to their industry and right of passage.
Internet marketing and home based entrepreneurs may find that there golden era is coming to an end in respect to the retirement era. But with so many people living longer and wanting to work within the main body or structure f society, our options of sending people into retirement and closing out their working options seems selfish. In the good old days, aspiring interns and apprentices learned from people whom they worked with and learned trades from and made good with. So instead of staring at your I-pod every night, share some time with someone who will lend a professional interest. Learn and prosper!
Your life’s unique structure has and always should be, a shining example of what you have put into it. If not so much in the past, make a goal to make it so in both the present and future. There is always time to make your dreams come true as long as you are willing to work hard at it and banish the thought of becoming a senior citizen. People without purpose find it hard to get out of bed in the morning, and lose their connection with society. Everyone should play a part in our social structure, as long as it is a positive part or role.
Entrepreneurs always need balance in their life, and flexibility that affords them solstice in their endeavours. Retiring business people and home-based workers that enjoy the entrepreneurial spirit, exhibit a special sense and pride of their worthiness in the online community. When one retires from their business they may feel a sense of emptiness or even self-pity. Do not let the idea of growing old hold you back and put a huge damper on your dreams of success. Even people in retirement homes can lead a productive life full of dreams and aspirations.
Home business people at any age level have always had a glowing future ahead of them, young or old. Life expectancy has increased in great numbers probably since the mid to late 70’s, and is said to be on the rise. Because of this, we are witnessing increasing numbers of senior citizens exploring the possibilities of their own business, home-based or otherwise. And with the rising costs of living, health care, and other expenses, it is easy to understand why more people want or need to work past the age of retirement.
Small Business Survival
When hard economic times are at hand, small business survival is a deep concern for many who rely on the Internet, or work from home business to keep them in green. Hard economic times and growing competition are realities for most small business owners, whom can feel the effects of a tightening economy and less traffic. Changing tactics, revising the game plan, and using time honoured money management strategies are now taken more seriously.
Protecting yourself and business from financial disaster starts with your own spending habits and making cutbacks where appropriate. Not spending on impulse or luxuries is a self-preservation tool that can relieve the burden of financial retribution. We may then tend to rationalize these types of purchases by blaming merchants themselves with persuasive advertising or our mood selling. Patience always has been, and still is a virtue. And when you find yourself in debt related to the purchasing of wanted items that are not necessary to your business, we may become more aware of financial goal setting.
Corporations really do not have to worry about over spending and impulse buying by their members because most purchases need approval by a board of directors, and are property of a company. A home-based work from home business however needs to take into account many of the expenditures made especially when getting started, or if you are involved in a partnership. But do not cut yourself short when you need professional services or a purchase that will benefit your business in the long run. Many purchases will also give you a Grace period in which to test your purchase or service.
Being prepared for contingencies that may arise, especially in times of emergency is part of a plan of action that should have been implemented from day one of your business plan. Protect your business by spending and re-investing your capitol and profits wisely and checking out all the angles related to your survival as an Entrepreneur. Not having sufficient funds to back your position as a home-based business owner in times of want, can ruin your whole operation and put you out of the picture.
A clever business owner must typically be thrifty with expenditures especially in the worst of times. But even when times are good one must be prudent and aware of spending money on luxuries for his or her business, because it feels good to flaunt and reward yourself. Entertaining the basics and concentrating on the no frills concept can go a long way with keeping your business afloat in the rough times, or when extra money is needed for equipment failure, or other emergencies.
One small business survival practice that is largely overlooked is to build a credit rating by borrowing from a bank. Preferably one in which you deal with in an ongoing basis and have an account with. You do not have to borrow large amounts of money, 1,000 dollars is a good amount to get started with. All you have to do is simply borrow the funds and place them in an interest bearing account, and pay it back shortly thereafter unless you really need it. This is something few small business owners ever do. Borrowing funds several times a year and paying it off in advance will increase your borrowing power and give some financial leverage.
When and wherever you can, try to take advantage of free business counselling or any other options and information available. There are many free small business publications put out by government associated administrations to help you with a variety of home-based and small business tasks or funding. You can research home business help guides and often times receive support and funding through local, provincial, or state organizations. Even your local library as I have found, can become instrumental with your success as an Entrepreneurial business force.
Small Biz Survival
The American Dream And Financial Independence
The North American dream has been a combination of a good home, affordable housing and good health. But how does one get there and maintain financial freedom or independance? To attain or acquire such assets takes money and the ability to keep it coming in for the long term. Workplace politics and commuting to a job every day week after week is not really a dream environment either, unless you have the ultimate job. Married couples are finding it hard to make ends meet managing two jobs and life at home.
Among my visitors at homejobsite.com, are people and entrepreneurs looking for home business ventures. There are many different facets covered, but one needs to explore the Site and uncover the job they feel they might be suited for. A person who has experience in word processing for example may be looking for a computer job related to data entry or medical billing. A business or franchise opportunity such as a cleaning service is more physically oriented but can also be a home-based business, if operated out of the home. Management and bookkeeping is also done from home without the need of renting an office space.
Persons looking for a work from home business opportunity are nothing of a new breed, and are usually people wanting to deviate from the norm. The first American colonies set up a base for home business, shoemakers, horse traders and potters of the like, set up businesses to support the growing populations and supply goods. These where the necessities we all take for granted in our modern era in today’s society. Colonization of communities that support private business practices where people farmed the land and sold goods was more than prevalent in the good old days.
Independent companies or small business owners now face the challenge of competing against larger corporations and even strip malls. Designed to cover costs and make free offers to clientele or customers, an organized business views every other retailer selling the same or similar goods as a direct competitor. Free trade messed up small business for the small competitor in a big way. Until of course the advent of the Internet intervened and everyone could compete on a worthy basis. Entrepreneurs and people with a spirit for business, have the world at hand with many resource opportunities that now command equal enterprise, and profit sharing.
Financial independence can depend on several factors and the ability of the home-based business owner to carry out his or her dream accordingly. Dependence on a job that pays well does not entirely secure your future for the long run, and basking in the light of a well paying job may only last for so long. Knowing that your Boss may want to hire his nephew or son in your place some day is a common concern, and something we even see in the movies all too often. Financial independence is something that we see in ourselves, and do not have to rely on others to cover it for us.
Mobile Apps to Help Keep Your Business Organized
Keeping things organized can be a tiresome, if not worrisome endeavour. Shuffling daily duties with your business is hard enough, and family matters and obligations can really take their toll and elevate the stress level. There are many different applications you can use to alleviate the tension and help with keeping a home business or work from home schedule organized.
There is an easy to use tool called iSpend to help track and organize all of your personal and business expenses. This is a budgeting tool designed to separate home and work expenses, all the while keeping you aware and connected to your expenditures and spending limits. This tool will help you know how much you spent, and when. It also comes equipped with a camera to let one-take photos of receipts and other important papers or events.
Finding it hard when you are on the go to access emails and such, there is a solution to this problem. An application called drive safely will let you access electronic mail and texts with ease, so a driver can keep their eyes on the road. There are many important places you have to be and do not have the time to read your important messages at home; this application can do the trick.
Modern business apps have been around quite a while, we all know this. But new and improved ones keep popping up all the time, and all the while for the most part, are designed to make our lives easier and possibly less stressful. Finding the right apps should not be a chore, and they should be simple and affordable solutions that take care of your needs. Multi-chore apps that can be used for business, home and pleasure pose an obvious advantage.
Promoting Yourself With Articles – Resource Box
As discussed previously on the home business update, article writing can be a helpful factor in promoting your own home-based business or venture. Many of us do not understand the dynamics of relating to customers or potential web searchers the importance of our products. If properly done, a well-written article can create a dynamic introduction for what ever you have to offer.
The importance of having a small business website cannot be overlooked, no matter how you look at your business. Never dismiss the business plan, but this time take a look at why you are selling or promoting in the first place. The press release is also another great way to inform your customers of upcoming events, recent events passed, and other reasons why someone should ultimately visit your website. But a well-written article or press release that supplies pertinent and up to date information should also not be overlooked.
One important special item to remember is the landing page you want people to visit, not just the first time, but also the capture and interests of repeat visits are what we are after. You do not need to make too much of a detailed description of your services or wares, but rather an enticing prelude to what your visitors need, or possibly even want. People want to feel the need for information for a product that makes them trust the vendor or seller.
For your website, if promoting one, you may want to think about the landing page you want to use, especially if promoting a new or specific product. Many vendors or sellers on the Web have more than one offering, especially as they become more experienced and branch out. If you are in the business of promoting an affiliate link, it is probably best to do some amount of research on the product or service, especially if you have not used it or are unfamiliar with its capabilities or usage. This also applies to anything you are selling or promoting.
Now there is no reason in the first place to even write an article or release on something you are promoting without some adding a resource box at the end of it. This is the part that some inexperienced Internet marketers really mess-up. Keep this part of the article short and to the point without too much hype or hysteria. Always write in the third person and obviously include your landing page link and other pertinent information needed to make the sale. Think about how you would react to the article yourself, and get someone else’s opinion if handy.
Is Your Small Or Home-Based Business Keeping You Awake?
Owning and running a small or home-based business can be fun even though sometimes a challenge, and usually not as easy as we had envisioned at the onset of a business plan. Although a small business can deliver to its owner a great sense of pride and accomplishment, it can also deliver stress and worry when things do not always go as they should. Is your home-based business keeping you awake at night?
Stress or worry is a natural occurrence in relation to owning or operating any type of business, large or small. One of the first and foremost concerns for young entrepreneurs especially, is how to acquire start-up funding and where to get it. Getting approval from the bank may or may not be an issue unless you already have issues with your savings or credit. Investor funding can also lead to loss of control with your business causing sleepless nights and anxiety among any entrepreneur. Being able to secure funding on the onset of implementing a small business structure is a good down the road stress reliever.
Not to dwell on the issue of money here, but if you have been fortunate enough to save or acquire start-up funding, or do not really need it, cash flow can become another concern. Money is probably the number one issue related to business and its owners. We get into business in the first place to make money as we dream of financial freedom and success. If you have employees, they need to be paid. If you create or manufacture product or are involved in shipping, you need supplies and even insurance. There are a lot of obligations that need attending to and all require an outlay of funds. All this and one of your kids need money for school. Where does it end?
Becoming overwhelmed with business issues and money may have you wondering why the heck anyone would want to start a small or home business in the first place. And as you’re to do list may seem to grow exponentially every week, frustration can become a big factor triggering insomnia and burnout. Finding time for your family, not to mention friends, now seems like a luxury. But aside from the many hats one has to wear and financing troubles, you still know that there is still nothing quite comparable to being your own Chief, and the pride of ownership.
If you are running a home business by yourself with no help from anyone including a partner, double the stress. And if you are still working a job either part time or full, things can get out of hand in a hurry when there are deadlines to meet and clients to service. The only way out, one may be thinking or pondering at this point, is to end the job or end the business. A tough decision that should not be made sporadically, especially when you lack sleep and may not be thinking with a clear head.
U.S. Small Business Administration
Developing A Professional Image For Your Business
A professional businesslike image can be considered an essential way of creating the impression that you are a serious businessperson, who owns and operates a real business. A home business is like no other in respect to the freedom and satisfaction it can curtail. And even though it may even be fun to operate or work with, you should always try to look professional and not as though it is hobby or second job oriented.
Investing a little money now will pay off later (I bet you heard that one before) because you want to take a professional approach when it comes to making your business look good. Getting creative with your business stationery is something that makes certain businesses stand out among the rest. Especially when you can create a design logo that is not only appealing to the eye, but memorable as well. Professional looking stationery will make your customers, clients or Site visitors think you have been in business for some time, and care about your image and the people you do business with.
Business cards are easy to buy and get printed from both online and offline establishments all over the globe. There are many cheap or even free cards available online, but the styles are limited and originality is usually non-existent, as pre made logo’s are typically offered with the free-bee type of deal. Business cards that are unique and have an originally designed graphic and style do get noticed. Especially ones that even have a watermark!
Creative letterhead can also create a lasting first impression that will make you stand apart from the rest. Usually letters supersede the business card, in the fashion of how one may first contact a business associate or important clientele. Keep in mind that if you are contacting someone who is busy with a lot of offers and negotiations, having your letter stand out among the rest is a real plus in regards to any business dealings.
Unfortunately a business logo is something that many people have little or no idea how to design or create. And most just play around with different combinations of old graphics and designs they already have on their home computer. There is a reason that professional graphics artists and designers exist, and continue to stay in business. They make it their job to provide companies and small business owners and with fresh and objective ways of projecting a marketable image or brand.
If you have something unique to offer in the way of talent or special aptitude related to your business, you might want to think about creating a brochure. Brochure’s can offer the next step in your market segments image-building awareness. A brochure can tell potential contacts and clients more about you and your services, can open doors and become a powerful tool for building an image. Brochures can be mailed or hand delivered after personal visits, and serve as a reminder to clients after you leave.
Your Health and Work From Home – Home Business Update
Recently I cleaned out the home office and got rid of what I thought was a waste of space, but was really an abomination. Your health and the quality of air you breath is really important, and one needs to consider the impact of leaving mouldy furniture around the home office. Smaller confines are prone to this and proper ventilation can aid dramatically.
As we go forward in our home business ventures, it is easy to forget to keep things clean where our equipment is concerned. The home office is no exception, but lest we forget to keep it clean as clutter and old documents and even food remnants accumulate. In a smaller or confined office or work area, this can pose several problems. Not only in working efficiency, but your health can take a real beating as well. A clean and organized working environment is a productive place where we enjoy our work or daily telecommute.
Most people do not realize the fact, that your work desk can be hundreds of times dirtier than the toilet in your bathroom. Your phone is the filthiest, followed by the desk, mouse and keyboard. This finding is a result of microbiologist Charles Gerba from the university of Arizona. Eating at your desk is probably one of the worst ways in starting a bacteria farm at the work area, so try and refrain from eating and working. You need an occasional break away from the PC anyway.
One other health concern that many people who work at home experience, is soreness and pain in the hands and wrists associated with too much typing. Caused by compressed nerves in the forearm, carpal tunnel syndrome can be of great concern. Swollen bones and ligaments in the wrist can be the result of repeated motions that can cause inflamed joints and injury. However, before treating tunnel syndrome with drugs or acupuncture or at the worst surgery, there are stretching exercises that you can do to relieve the pain. You can find more information on this here at: PubMed
Consider the time you spend working at your computer, and the hours you put in each week. If you start to feel sick or develop a cough or other undesirable effects, it may be time for a clean up. Your body is a temple that needs maintenance just like any other earthly entity, and with the onset of new and developing allergens you will want to stay clean and periodically clean your equipment and workspace. Just like you may want to keep your car or the rest of your house free of undesirable substances.
Telecommuting Concerns – Workplace Environment
A major concern for many companies and organizations looking at the prospect of letting their employees telecommute from home is lack of control. Approximately a third of employment managers say that they would like to be in reasonable proximity, or at least see their workers. About 75 percent of managers say that they have a trusted working relationship with their employees, but would still like to have more control over their workers who wish to telecommute or work from home.
Another concern for employers is the potential loss of equipment and important files if a laptop or I-pad get stolen. If an employee is not careful, and even if he or she is, their home or vehicle security could be compromised with theft of company property. But this is mainly a concern of corporations and larger companies in which an individual already works for, and is working on site. For some organizations the thought of an employee taking home computer equipment with vital company information and soft ware on it is not acceptable. Fortunately this is not a view taken by all managers, and it is a viewpoint only taken by a small minority.
So as you can see there are many valid points concerning the adaptation of telecommuting for larger businesses. And as a touch to the flavour for working at home for your boss’s money saving effect on office space and rent, it may all work out the same. The only problem for the employee might be subject to the reduction of benefits and health care. This may happen after realizing that they are now a separate entity away from the office and disconnected from the realities of working in a so-called team environment. But nothing should be further from the truth with a good telecommunications employer.
Work with your employer, office manager or team leader to find out weather or not all your benefits will still be covered under company policy. Sometimes when companies adopt new regimens, they sometimes tend to change policy in order to benefit their own idea of what telecommuting means to them, as opposed to what the employee may think. Some employers can be sneaky this way so be sure not to sign any unclear or freshly made contracts without a clear understanding.
All in all, most employers are open to the idea of having their employees telecommute from home as long as they do not experience any drop in productivity. This is probably the first thing that will come to mind when the subject of telecommuting work is brought up. But employers also understand that a lot of time can be wasted at the office due to interruptions and chatting around the coffee machine. Managers may also wish to special train potential telecommuters, and supply modems and specialty equipment for use in your own home in order to get assignments and other routine work done.
Home Business - Home Exercise
Now that you have that work from home job at the computer, what do you do to keep in shape and keep your brain oxygenated? Sitting around on a comfy executive tilting chair may seem the dream for most home workers that telecommute, and stay at home to save money and make it. But we all have learned valuable lessons concerning the couch potato and the effects it has on the human body.
Do not let your home job opportunity take you into the realms of an unfit blob like computer user. Home exercise is just as important as the reason why we want to work at home in the first place. It involves a regimen that is relative in importance to the way we operate in the home environment, and supersedes any advantage put forth. In other words, do not become lazy in your entrepreneurial success, and especially do not knock off the reason why you started to want a better life at home in the first place.
Some people view a home exercise as something they do at the computer, such as an exercise in typing and getting work done. But the real truth is that being physically active and taking time away from the online world is more productive than that of not spending time away. A walk in the outdoors, even in the cold months is easy to do and can really re-charge the system and get the blood flowing. Resting the mind and eyes from computer related strain is ultimately a good idea.
If it is too cold outside or raining, running on the spot can be done and without the expense of a running machine or treadmill. Too many of us feel the necessity to spend money on equipment that rarely gets used, or stuff that is more work to set-up and store. If you are on a tight budget, there are many easy to do exercises that can be done in the home office, or by your computer station. Light weight lifting routines using an iron bar or other objects you can find in and around the house will work wonders for your circulation. Exercise equipment does not have to be fancy; it just has to produce results.
Getting started and motivated is usually the hard part. An effort and the gumption to get going and do it on a regular routine is the foundation of keeping with the regimen. You will be surprised at how much better you will feel, and how well you’re home business or work from home job will benefit from staying physically active. Get out there and just do it! You may even meet up with a friend along the way when walking the dog or taking a stroll. Keeping the blood flowing to the brain may also help spark new ideas and will certainly increase awareness.
Marketing Indirectly – Indirect Marketing
Indirect marketing can be defined as a form or marketing that is not intended to produce an immediate sale. This type of marketing is intended to create long term branding and trust without making an immediate sales pitch to potential customers. Social networking tools such as Facebook and Twitter profiles are useful in indirect marketing and sales generation.
The best marketing plans utilizing social media include a combination of indirect and direct marketing strategies. Marketing for the long term is what we are looking at here, because sustainability is what we want to see happen to our business. Long-term growth and a brand value that can survive market spikes and fluctuations are of crucial concern to any entrepreneur that establishes long-term goals. So sales spikes are a great thing to have happen, but if they are short lived and sales dwindle, we need to rethink the way we present our services and ourselves to the consumer.
With knowledge and experience on our side, we are able to gather insight about our clients and customers by networking with them. This also includes a formula for interacting with other business owners when working from home and even offline. Sometimes relationship building can go a long way in not only gaining ideas, but by creating ventures that join two or more parties together and inter-twine a working relationship that lasts as long as need be. This is the joint venture that you may of heard about or come across as you studied Internet marketing or online business.
Understanding that not all of your customers are the same will be a factor in understanding how different aspects of business work. Your audience can be categorized or segmented demographically by income, age, gender, and so-forth. Appealing to a diverse crowd of consumers is the goal of many marketers and retailers, but it is not always possible. Behaviour patters for online consumers obviously vary and can be segmented and skewed dramatically. An example of this is Facebook or Twitter. Millions of people like the two, while others would never share personal information on a social Site, and will probably never read a Tweet.
Indirect marketing does not just rely on segmentation analysis alone. Analytical tools such as Google analytics and Site tracking tools play a big part in understanding the fine points and minutia of your audience. Finding out the terms and keywords people use to find your website or blog can be of utmost use to publishers that market online. But also the interaction with your users or Site visitors will help you understand what it is they are looking for, or what they need and want. Think about creating a feed back page, or your own “Social Web.” Feedback from your customers can go a long way in building relationships with customers that refer!
Microblogging Your Business – Home Business Update
Microblogging has become very popular as an online tool, and involves the process of writing and publishing brief updates using Sites such as Twitter or Plurk to get your message out. Twitter is said to be fun, free and easy to use, and is probably the most popular and widely used microblogging system on the Internet. It has become a tool for businesses both small and large, but anyone can use it to share their message or thoughts.
How is twitter used as an opportunity to market your business or create brand awareness? Well first you will want to create a profile about yourself or your business, or your services or all of the above. You can do so in the profile section under your account adding what you want to create a quick bio. The navigation of the Site is easy to use and post to, although the limit is 140 characters or less. But you have the opportunity to add links to your Web pages or Site, or anywhere else for that matter.
The fact that Twitter only allows for 140 characters each posting may be of concern for people who have more to say, or want to go into detail about a topic. Then you will probably want to get yourself a free or paid blog that can handle longer posts. See below in my last home business update about blogs. Twitter is designed to be a fast way of conveying a quick message or update to your audience whenever you want. This is called a “Tweet” and the basic concept behind Twitter, although there are many other tools, uses and functions.
One predominant feature or function common to Twitter is the seamless connectivity with other users. The “follow” feature is an effective tool or aspect of its use, because it allows one to follow other user comments, or be followed by one click of the mouse. When following someone’s tweets on Twitter, their updates appear on your homepage making it easy to read the posts of people you have connected with. Transversely the same for people who have chosen to follow your tweets. In 1 day I have connected with 3 followers, and done nothing other than make 2 tweets.
The kind of exposure you can get with Twitter can be very valuable in building awareness of your brand, and online relationships. It is easy to build an online audience over a short period of time as long as you put in the effort. Microblogging has only been around a few years, and will probably grow as more businesses use it as a tool to attract more readers, followers and especially website visitors through links. Putting short uncluttered messages that are easily digested in front of a willing audience seems to have found a desirable fit with online marketing and communications.
Check Out Twitter.com
Do you need A Business Blog- Home Business Update
A Blog is a good way to get your message out cheaply and efficiently. Blog is short form for Web Log, and many home business owners are using them to effectively convey ideas and thoughts, even for promoting their product. You can create a blog free of charge, unless you want to pay extra for more features such common with a website such as domain name, and other tools normally associated with an ISP or hosting provider.
Does everyone need a blog? According to most business Guru’s and people who promotes their effectiveness, you do. Even if your business is not exclusively Internet-based you may still need a presence on the Internet. But keep in mind that a blog can become a lot of extra work and require you to come up with topics that interest people in your niche. The is a problem that most people have , even in business, is that they lose interest in something that does not produce immediate results, or requires constant and repetitive work.
It is not hard to set up a blog, and again it is a virtually free way to build your brand or affiliate credibility and awareness of your service. Most paid for and free blogs offer tutorials and other demonstrations of support, making them easy to use and post to. They do not have to be professionally written, but you will want to make sure your postings are free of spelling errors and make sense grammatically. You can do this with many word editors such as Microsoft word, or Open Office.org free software. Then you can just copy and paste into your blog when finished.
Writing good content not only applies to websites, but blogs as well; especially concerning or related to a business or small business blog. Well-written blogs grab the attention of their readers, making them popular sources of information that people will want to visit time and time again. Content comes in the form of information that is not only limited to words and pictures, but also video and even audio recordings. New technology has now made it possible to post to a blog from a cell phone, provided it has the capabilities.
Every time you add a new post to your blog, it appears on the top of the front page. Prior posts get pushed down and eventually appear on previous pages you have posted to. This is a good way to keep people updated and current with information about your home business or recent small business activities. You will want to be constantly creating new content within your blogosphere to keep your clients and readers up to date on new products, opportunities or services your business has to offer.
Including links to other sites similar in content to your blog is a good idea that the readership of a blog can fully appreciate. Linking to site that offer more information on your topic provides people with other information options and opinions, and will make your blog posting way more useful and informative. Most blogs also have a comment option available that offers your readers the opportunity to comment or voice their opinions about your posts. For good or ill, it is a great way build more content for yourself and your blog.
Free Blog For Business Or Otherwise
Business Updates - Trends & Strategies